Description

Important Facts for Business Owners, Executives, and Entrepreneurs:

• 91 % of all businesses fail within 10 years
• 26,000 new products and services enter the market every year
• Up to 30% of consumers change brand loyalty in a single night of watching television
• The average 1970s city dweller was exposed to 300 to 500 advertising messages per day, now it’s over 5,000 advertising messages per day
• Almost half (47%) of firms fail because of ineffective marketing

If you’re feeling pressure from the competition, if your sales are declining or unpredictable, if you’re not sure how to get your marketing to consistently produce new clients or customers, and you want answers based on marketing programs and techniques that are proven to work, be sure to attend this workshop. You’ll learn how to define and focus the vision for your business, how to attract more customers, how to sell more to your existing customers, and how to sell more frequently using marketing methods that get results.

Theme of the Presentation

This program is devoted to you and your enterprise. First we de-mystify how to grow your business or professional practice. I’m here to give you the simple knowledge, skills, and strategies you need to design your enterprise to give you exactly what you want. Then we’ll look at specific marketing tactics you can use now that have proven to consistently boost sales and profits. Finally, we’ll outline your action plan so you can start implementing what you’ve learned right away.

Who Should Attend

Business Owners, Executives, Entrepreneurs, Small Business Advisors and others whose decisions have an impact on your company’s sales and marketing performance. This Marketing Mastery program is designed to enhance the sale s and marketing skills of all business people.

About the Speaker

CHRIS CANNON, President, Big Idea Marketing. Chris has worked in the marketing and advertising industry for over 20 years. With a combined sales and marketing background, he began his career working with some of Vancouver’s big ad agencies and clients including The Bon Marché, Roman Meal, Allsop, Fluke Corporation, and Nordstrom’s before founding his own marketing firm in 1995. Since then, Chris and his team have worked with hundreds of clients across thousands of sales and marketing projects generating hundreds of millions of dollars in revenue through projects executed throughout the US, Canada, Mexico, London, Bora Bora, Seychelles, Dubai, Croatia, Manila, Vietnam, the Crimea, and Moscow. CLIENTELE: Nike, Merck, Four Seasons, Nestlé, Whistler Blackcomb, Adidas, NEC, Tricon, Kingdom Hotel Investments, Fairmont, Raffles, Jupiter Adria, Kimpton, Pharmajet, Midas Gold, IntraWest, The Jim Pattison Group, Ginn Clubs & Resorts, Freybe, Mark Anthony Brands, Vincor, Save-on-Foods, Cadex Electronics, BC Hydro, Bootlegger.

Special Feature

As a gift to attendees, we are going to record this workshop presentation on video and it will be made available for download at no cost to you, for your personal use and reference.